Home Communications Manager Cover letter template
Communications Manager cover letter template
A structured letter with example content specific to this role. Replace the bracketed placeholders and adjust the details to the job you're actually applying for.
How to structure it
Opening
Name the role and, in one line, the strongest reason you're a fit. Skip the throat-clearing.
Middle
One or two paragraphs of real, specific evidence: what you did, and the result. This is where most letters go generic. Yours shouldn't.
Why this employer
One genuine, specific reason you want this job at this company, not any company. Vague enthusiasm reads as a template that wasn't customised.
Close
Thank them, note your resume is attached, and make it easy to reach you.
Re: Application for Communications Manager
I'm writing to apply for the Communications Manager role at [Company Name]. My background in developing integrated communication strategies and managing media relations lines up closely with what this position needs, and I'd bring both strategic thinking and hands-on writing skill to the role.
In a previous role I led the response to a sensitive organisational issue that risked becoming a public story. I coordinated leadership messaging, drafted media statements and briefed spokespeople within a tight timeframe, keeping the organisation's position consistent across every channel while the story was live. That experience shaped how I now approach messaging frameworks: build them before you need them, not during a crisis.
[add one genuine, specific reason: a project, value, or market position you can point to] is part of why I want to work at [Company Name] specifically, rather than send a generic application to any communications role.
Thank you for considering my application. I've attached my resume, which sets out my experience across media relations, internal communications and campaign delivery in more detail, and I'd welcome the chance to discuss how I could contribute to your team.
Getting it right
- Keep it to one page. A hiring manager spends seconds on this before deciding whether to read your resume.
- Address a named person where you can find one, rather than "To Whom It May Concern".
- Don't repeat your resume line for line. Use the letter to add context a bullet point can't: why this role, why now, why here.
- Match the tone of the job ad. A formal listing calls for a formal letter; a casual one gives you room to write more like yourself.
This is a starting point, not a guarantee of interviews. Make it specific to the actual employer before you send it.