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Bachelor of Digital Marketing
This degree teaches how to plan and run marketing in online settings.

- How long it takes
- 3 years
- full time
- Level
- Bachelor degree
- University
- How you can study
- On campus
- Leads on to
- Digital Marketing Specialist
- $101,800 median pay
- Taught by
- 1 provider
- NSW
Is this course right for you?
What the Bachelor of Digital Marketing asks of you, and what you might want to check first.
Before you start
Each provider sets its own entry requirements, so check the ones you are considering.
Where this course can take you
Jobs this qualification is a recognised route into, and the study that can follow it.
Jobs you can do with it

Digital Marketing Specialist
Digital marketing specialists plan and run campaigns across search, social, email and display, then use the performance data to decide where the next round of spending goes.
What else you need
Choose digital-marketing coursework and develop a practical portfolio. The career option does not reclassify a general marketing degree as a dedicated digital-marketing qualification.
Median pay$101,800
Pay is the median for everyone in the job, and “In demand” means the job is on the national shortage list.
Where you can study this course
There's one place you can study this course. No provider pays to be listed here.
- Website for The University of New England (opens in a new tab)

The University of New England
Armidale, NSW
3.8from 305 Google reviews
- How you study
- On campus
- (full or part time)
- Fee
- $9,184 a year
- (Government-supported place)
What you’ll learn
The main topics covered in the Bachelor of Digital Marketing.
- Digital marketing campaigns
- Consumer behaviour online
- Marketing strategy
- Social media and content
- Marketing analytics
Questions to ask before you enrol
Providers run this course differently, so the answers change from one to the next.
- When is the next intake, and how many are there each year?
- What is the total cost, including materials, checks and any placement costs?
- Can I study part time or online, and how does that change the length?
- Do the units count towards a higher qualification if I go on to study further?