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Diploma of Business (Marketing)

This diploma introduces marketing alongside general business study.

Compare 2 providers
How long it takes
1 year
full time
Level
Diploma
University
How you can study
Online, on campus or a mix
Taught by
2 providers
NSW, SA

Is this course right for you?

What the Diploma of Business (Marketing) asks of you, and what you might want to check first.

It helps to have

  • an interest in how businesses attract customers
  • good written and spoken communication skills
  • a willingness to work with numbers and data
  • curiosity about what makes people choose a product

Before you start

Each provider sets its own entry requirements, so check the ones you are considering.

Diploma or Bachelor?

The Bachelor of Business (Marketing) is a higher level qualification, a Bachelor degree, compared with this Diploma of Business (Marketing).

See the course

Where this course can take you

No job needs this course on its own, but it can help with the work below.

Jobs a degree can help with

None of these jobs needs a set qualification.

  • Copywriter

    Copywriters write the words that sell, explain or persuade across ads, websites and marketing campaigns.

    Median pay$89,500

  • Marketing Assistant

    Marketing assistants help deliver campaigns, keep content and schedules moving, and report on what the activity achieved.

    Median pay$59,800 (estimate)

  • Marketing Coordinator

    Marketing coordinators run the day-to-day work of a campaign, from writing and scheduling content through to events and reporting on what happened.

    Median pay$75,400 (estimate)

If you study further

Pay is the median for everyone in the job, and “In demand” means the job is on the national shortage list. Pay marked as an estimate is our own analysis, not a published figure.

Where you can study this course

There are 2 places you can study this course. When you compare them, check they teach it the way you want to study, how far you'd be from a campus, what it will cost you and what past students say about the teaching and support. They're listed by how often people search for them, and none of them pays to be here or to move up.

What you’ll learn

The main topics covered in the Diploma of Business (Marketing).

  • Marketing fundamentals
  • Campaign planning
  • Consumer behaviour
  • Business fundamentals

Questions to ask before you enrol

Providers run this course differently, so the answers change from one to the next.

  1. When is the next intake, and how many are there each year?
  2. What is the total cost, including materials, checks and any placement costs?
  3. Can I study part time or online, and how does that change the length?
  4. Do the units count towards a higher qualification if I go on to study further?

Questions people ask

Do I need experience or other qualifications first?

Entry requirements are set by each provider, so check with the provider you choose.

How is it different from Bachelor of Business (Marketing)?

The Bachelor of Business (Marketing) is a higher level qualification, a Bachelor degree, compared with this Diploma of Business (Marketing).

Related courses

Course Seeker, run by the Tertiary Admissions Centres and the Australian Government Department of Education. Google reviews. Pay and shortage status from Jobs and Skills Australia.