Graduate diploma · university
Graduate Diploma in Marketing
A Graduate Diploma in Marketing gives a grounding in how organisations understand customers and bring products and services to market.
- How long it takes
- 1 year
- full time
- Level
- Graduate diploma
- University
- Leads on to
- Marketing Coordinator
- $75,400 (estimate) median pay
- Taught by
- 5 providers
- NSW, VIC, SA
Is this course right for you?
What the Graduate Diploma in Marketing asks of you, and what you might want to check first.
Before you start
Each provider sets its own entry requirements, so check the ones you are considering.
Where this course can take you
Jobs this qualification is a recognised route into, and the study that can follow it.
Jobs you can do with it
Marketing Coordinator
Marketing coordinators run the day-to-day work of a campaign, from writing and scheduling content through to events and reporting on what happened.
What else you need
Suits entry and early-career marketing roles; employers also look at practical campaign experience.
Median pay$75,400 (estimate)
Marketing Analyst
Marketing analysts work out which campaigns and channels are earning their keep, and why.
A step towards this job. What else you need
Median pay$93,600 (estimate)
Pay is the median for everyone in the job, and “In demand” means the job is on the national shortage list. Pay marked as an estimate is our own analysis, not a published figure.
Where you can study this course
There are 5 places you can study this course. When you compare them, check they teach it the way you want to study, how far you'd be from a campus, what it will cost you and what past students say about the teaching and support. They're listed by how often people search for them, and none of them pays to be here or to move up.
- Website for La Trobe University (opens in a new tab)
La Trobe University
Melbourne (Bundoora), VIC
4.3from 1,101 Google reviews
What students like
- Lecturers are friendly and supportive
What to weigh up
- Admin and support can be slow to respond
- Some find courses light on practical content
Adelaide University
Adelaide University, Adelaide City, SA
4.5from 1,262 Google reviews
What students like
- Lecturers and staff are helpful and professional
What to weigh up
- Enrolment and admin can be slow
- Website for The University of Sydney (opens in a new tab)
The University of Sydney
The University of Sydney, NSW
4.5from 2,084 Google reviews
- Website for University of Technology Sydney (opens in a new tab)
University of Technology Sydney
University of Technology Sydney (City Campus), NSW
4.2from 906 Google reviews
What students like
- Lecturers and support staff are approachable and helpful
What to weigh up
- Admin replies can be slow
Royal Melbourne Institute of Technology
RMIT University - 124 Latrobe Street, Melbourne, VIC
What you’ll learn
The main topics covered in the Graduate Diploma in Marketing.
- Consumer behaviour
- Market research
- Brand management
- Digital marketing
- Marketing strategy and planning
Questions to ask before you enrol
Providers run this course differently, so the answers change from one to the next.
- When is the next intake, and how many are there each year?
- What is the total cost, including materials, checks and any placement costs?
- Can I study part time or online, and how does that change the length?
- Do the units count towards a higher qualification if I go on to study further?